The Overview:
Zeal Optics has come into its own in the last two years. After being purchased by Maui Jim, the company took a hard right, entirely changing it's marketing plan. While Zeal still makes high-performance optics, as it has...
Not every day is a powder day, and some days you just need to get off the snow (literally) and put some air under your deck. Whether sending it off a jump, flying up the halfpipe or slipping some...
Knee pain, knee injury or knee surgery. We all know a woman, ourselves included, who has suffered or is suffering from knee issues. Soccer, basketball, skiing and snowboarding tend to be major culprits behind injury or pain, but doctor's...
I remember the first time I saw a Japan segment in ski film. There were massive pillow lines, drops down avalanche gates, and trees loaded down with snow. I thought, “Wow, that looks amazing, I didn’t even know there...
Whether you are choosing a jacket for fashion or function, there are as many options out there for outerwear as there are snowboarders on the slopes. As a boarder myself, I am always looking for what’s made for riders...
I remember the first time I saw a Japan segment in a ski film. There were massive pillow lines, drops down an avalanche gates, and trees loaded down with snow. And I thought, “Wow, that looks amazing, I didn’t...
Jeremy Jones creates boards that he rides in the steepest and deepest terrain on Earth. The Jones Hovercraft Snowboard Women's is a work of art in the snowboard world. It is a uniquely shaped powder board with a light and snappy...
The Overview: As we saw at the 2013 SIA “Snow Show” optics and helmets are trending towards a minimal, low profile look, rather than past years' clunkier styles. The benefit? Lighter weight, closer fitting products. This is great news for petite...
